Conversion rate calculator
Enter last month’s visits and orders. You get your conversion rate, and what half a percent more would bring you in orders and rupees every month.
Conversion rate
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Orders divided by visits.
An extra 0.5% is worth a month
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Visits for one order
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Rate with the extra
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Extra orders a month
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Last month
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Turning visits into orders also depends on what you earn per order. Check it with the COD profit calculator, and work out what a customer is worth with the customer lifetime value calculator.
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How do I calculate conversion rate?
Divide the number of orders by the number of visits and multiply by 100. 40 orders from 2,000 visitors is 40 ÷ 2,000 × 100 = 2%. Use visits and orders from the same month.
What is a good conversion rate for an online store?
It depends on what you sell, your price, where visitors come from and whether they can pay on delivery. A figure from another country or another shop tells you little, so this tool does not give one. Enter last month’s numbers and try to beat your own rate.
Where do I find visitors, profile visits and ad clicks?
For Instagram, open Insights on your professional account and look at profile visits. In Meta Ads Manager, use link clicks. For your store, use the visitors count from your store’s analytics.
Should I count orders placed or orders delivered?
Count orders placed. The conversion rate shows how well your page or profile turns a visit into an order. Parcels that come back are a different problem, and the COD profit calculator covers them.
What does an extra 0.5% mean?
It is half a percentage point on the same number of visits. With 4,000 visits, 0.5% is 20 more orders. The tool multiplies that by your average order to show the rupees. It is a what-if, not a promise.
How can I raise my conversion rate?
Remove reasons to leave: clear photos, the price on every product, a size chart, cash on delivery and a quick reply on WhatsApp. Change one thing at a time, then compare next month’s rate with this one.